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IKEA
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IKEA is a group of companies of furniture, appliances and home accessories. It was founded in 1943 by 17 years old Ingvar Kamprad. IKEA is an acronym for Ingrad Kamprad Elmtaryd Agunnaryd (his initials and the place where he lived). This store is well-known for its consept of ready-to-assemble furniture and moderate prices. The both attributes are directly related. The system of self-assembling helps to reduce costs for the company and also gives an opportunity to customers to have their articles less expensive than it could be. IKEA is also a store focused on the idea of the practical storage. But the ordinary cupboards and wardrobes they propose also storage system adaptable for every chamber. A lot of others little home accessories are accessible in this store.